How Long Should Your Sales & Marketing Videos Be? It’s not news that video is essential to any sales or marketing strategy. Brands use video across platforms, industries, verticals, and mediums, making it one of the most diverse forms of content one could produce. And while video topics...

B2B Video Trends Video is transforming the way businesses build their brand, reach larger audiences, and develop deeper connections with their customers in 2020. With the rapid increase of video integration in business strategy, it’s important to know how video is trending and transforming the way people do...

Collectively, we can most likely say that we are thankful for technological advancements that allow us to connect quicker and more efficiently with our prospects. With such an increased spur of automation and technology, it can be difficult to commit to making a personal connection with our target...

The housing market is hot, and marketing homes in a saturated market can be tough. But did you know that homes listed with video get 4x the inquiries of homes listed without video? For agents trying to penetrate a crowded market, video for real estate can be an...

How To: Video Marketing It’s no secret that video marketing has seen a huge surge in the past few years. In fact, it has quickly become the most effective and most talked about marketing strategy out there. However, integrating video effectively and competently is key to seeing success....

As consumers, we are drawn to video content like never before. We are constantly consuming information across mediums, and video is rising up to meet the competition. Maybe your role has always been the consumer, but what happens when it’s your time to shine and you have to...

How To: Video Marketing for Lead Generation Are you having trouble generating leads for your business? Lead generation can all boil down to one thing: video marketing. You either use it or you don’t, and if you don’t, you are missing a giant lead generation opportunity. It’s no...

It’s hard to ignore the fact that the digital marketing environment is saturated. Every moment of every day new content is being dreamed up, produced, and pushed out into the world. Often it can feel that space is so crowded there is barely any room for smaller organizations...

When it comes to developing a successful marketing campaign, video is king. This is no longer limited to large businesses with huge marketing budgets. Video is an effective means of business marketing because it has effectively rendered budgets meaningless and leveled the marketing playing field. We know how...