Archive for Customer Success

How to Incorporate Video into Your Customer Communication Strategy

The customer experience is having a moment. According to Salesforce, 67% of customers have a higher standard for good experiences than ever before, and 80% of customers say customer experience is as important as its products and services. But what does that mean for your brand? It means…

4 Types of Demo Videos You Should Create Right Now

Social distancing and working remotely mean that we have to be creative with how we communicate with our prospects, customers, and even our own employees.  Jumping on a web conference isn’t always practical or realistic. Don’t get us wrong, we love a good web conference. We use them…

Get Face-to-Face with the Help of Video

Being face-to-face with whom you need to isn’t always an option. So what do you do to promote community and maintain relationships when remote work is steadily becoming a reality? With the power of video, you and your team can stay in touch with each other, create custom…

External Communication Strategies for 2020

Effective External Communication Strategies for 2020 “Strategy” is a word we hear often in our day-to-day operations. Every sector of your business likely has a strategy of some kind. Whether you have internal strategies for hiring, training, and coaching, or external strategies for sales, marketing, and customer success,…

12 Ways to Use Video for the Holidays

It’s that time of year again! Time for wrapping presents, avoiding the flu, launching end of year campaigns, and getting started on next year’s budgeting and planning. In other words, it’s the most wonderful time of the year. Maybe the holiday season feels a little busier than usual….

How Personalized Communication Will Change the Way You Do Business

As technology rapidly continues to speed up the way we communicate with our target audience, it is easy to feel a disconnect creeping in. It is essential for your company to be more intentional in communication and outreach. After all, a lack of personalized communication is a surefire…

11 Ways to Use Personalized Video for Real Estate

The housing market is hot, and marketing homes in a saturated market can be tough. But did you know that homes listed with video get 4x the inquiries of homes listed without video? For agents trying to penetrate a crowded market, video for real estate can be an…

10 Customer Engagement Strategies to Increase Client Retention

10 Effective Customer Engagement Strategies Once you have done all the work to get the attention of your audience and customers, you now have to do the work to keep them around. The fun isn’t over yet! In fact, this might be where you have to work harder…

Driving Customer Engagement

How To Drive Customer Engagement It’s one thing to get people to notice your company, but it’s another thing entirely to keep them engaged. This is the battle every business is fighting, a fight that can result in some desperate pleas for attention. But we don’t want to…

Why is Customer Engagement Important?

Business is best conducted within the bounds of a relationship. Establishing and nurturing a relationship between sales reps and customers is key. By meeting your customers where they are and engaging them, you are better poised to sell and sell again. Customer engagement is not a trend. It’s…