Archive for Incorporating Video

Overcoming Common Video Fears to Increase Engagement

As consumers, we are drawn to video content like never before. We are constantly consuming information across mediums, and video is rising up to meet the competition. Maybe your role has always been the consumer, but what happens when it’s your time to shine and you have to…

4 Benefits of Incorporating Video into Marketing Campaigns

Digital methods rule the field in marketing, allowing companies to reach consumers in innovative ways. In the digital marketing realm, incorporating video into content aids in the user’s experience and captures a significantly higher percentage of consumer business than traditionally viewed text content. Companies searching to expand their…