Archive for customer communication

How to Turn Your Team into a Video-Making Machine

If necessity breeds innovation, video innovation is having a moment. In fact, it’s having more than a moment.  Video is here to stay.  Video is a powerful tool to be used for more than company meetings and social media. Video brings personalization to your prospecting, marketing, customer communication,…

How to Incorporate Video into Your Customer Communication Strategy

The customer experience is having a moment. According to Salesforce, 67% of customers have a higher standard for good experiences than ever before, and 80% of customers say customer experience is as important as its products and services. But what does that mean for your brand? It means…