7 Tactics for Creating a Killer e-Learning Course

By Sean Gordon

Does the thought of creating an e-Learning course for your company’s new employees fill you with dread? Don’t fear! Today’s digital software makes creating an e-Learning course so easy, your five-year-old daughter could do it.

There are countless advantages to training your employees through e-learning. When compared to face-to-face classroom instruction or webinars, which are typically available only at fixed times and offer little to no control over the content delivered, the flexibility, interactivity and customizability of e-learning makes it an obvious choice for businesses looking for the quickest and most effective results.

Now that we’ve gotten your confidence up, keep reading to learn how to make a strong, relevant and long-lasting e-learning course that will help your team gain valuable skills, grow professionally and thrive in their roles.

7 Tactics to Create a Great e-Learning Course

Tactic 1: Look big picture: decide what you’re measuring and why you want a course.

Are you confident that creating an e-Learning course will solve the problem at hand? What is your goal for the course? E-learning courses are a great solution for a lack of employee knowledge or training, but think twice before you decide an e-Learning course is the best way to fix your company culture or lack of business. Before implementing an e-Learning course, you need to decide what exactly you’re planning to measure, and what you expect to improve. Take a look at your previous training methods, and for comparison, analyze their effectiveness. Without doing this, you’re going off of lots of assumptions — and you know what assuming makes out of you and me.

If you decide to move forward with the course, it’s important to look for a software that tracks trainees’ results and creates performance-based reports. The best software measures long-term factors such as key KPIs, role performance and ROI, without which you may never fully know the effectiveness of the course.

Tactic 2: Decide on the best platform for your team.

When choosing the best e-Learning course software, it may feel like there are countless platforms to choose from. Well, that’s because there are. This means you need to think about the specific features you’ll benefit from the most. If your designers don’t want to spend time making graphics from scratch, a platform with templated layouts and access to images will be important. Conversely, you may have a team chopping at the bits to utilize their design skills to make an amazingly unique and vibrant course for your new employees, in which case a platform with tons of customizability and extra tools would be ideal.

In addition to thinking about who will be making the course, it’s helpful to think about your trainees. Will they prefer a simpler learning interface or something a bit more advanced? You need a presentation platform that speaks their language. If they don’t understand the content or how to use the platform, they’ll have little motivation to complete the courses.

Tactic 3: Make a content creation strategy.

When creating your e-Learning course, you must ask: What do your employees already know, and what do they need to know in order to be better at their jobs?

Answer this question before creating content for an e-Learning course. Make a content outline, share it with others, receive feedback, revise the outline and repeat the process until the content is as relevant, refined, understandable and straightforward as possible. Use stories, anecdotes, jokes, poems and anything quirky, because, simply put, people will remember it better. Think: “What would I want to read?”

Tactic 4: Do it small, and test along the way.

For best results, present small amounts of information at a time. People are easily overwhelmed by mammoth loads of information at once. The best e-Learning software offer “drip” learning features, or the release of small, manageable amounts of material at a time until it’s fully mastered.

Even better? Integrate periodic games and quizzes in between subjects, giving learners a chance to fortify their knowledge, test their retention and ensure adequate comprehension before moving on to the next topic.

Tactic 5: Make it sparkle.

You probably know from experience that when words are complemented with dynamic features such as photos, videos, audio files and infographics, it’s more enjoyable and more easily retained. Are you training a largely millennial workforce? Cater the content to them by using these elements as much as possible, meaning you’ll need to find an online training software with seamless video integration capabilities. And don’t take it so seriously: the most effective kind of learning happens when the learner is enjoying the process.

Tactic 6: Make it customizable.

As mentioned in Tactic 5, integrating video, graphic and audio features makes learning more fun and interactive, catering to each person’s different learning styles. While Ben may prefer to only read text when learning, Sarah may dread seeing so many words. As an audio learner, she learns much more quickly through audio and video clips, while Nathan likes to utilize his visual learning strengths with graphics, charts and tables.

The best kind of e-Learning enables what’s called “adaptive learning”, meaning a software can constantly update material based on each trainee’s previous performance. This allows them to go at their own speed, reach specific goals, spend more time on hard-to-understand topics and go deeper on the topics that interest them the most. What’s better than that?

Tactic 7: Enable mobility.

When creating an e-Learning course, you’re not finished until the final product works on all devices. For this reason, it’s best to use a cloud-based software that enables access from any device — computers, iPads, tablets and mobile phones. Your interface should be responsive to every device and look great on every screen for best results.

The benefit? To risk quoting Aladdin, you’re opening up a whole new world for employees to continue experiencing their courses from wherever they’d like, whenever they’d like. Does Sarah want to keep practicing from her phone during her train ride home? That’s her choice. Does Nathan want to keep reaching his goal while by the pool? Go for it. Does Ben want to master the next topic sitting on his kitchen floor at 3am? That’s his prerogative. Give your workforce flexibility, and they’ll respond with appreciation via a quicker, happier and more efficient learning process.


Now that you know how to create an e-Learning course, you may be asking yourself: Does such an online e-learning software with all of these features even exist? The answer is yes!

vidREACH’s online coaching platform is already used by millions to get their employees to the next level. Why not join them and up your team’s game too?


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