Archive for video

The Benefits of Video Messaging

Content is king, and video is the king of content.  From educating employees to engaging customers and prospects, video has effectively changed the way we operate our businesses. More than anything, it’s changed the way we communicate.  Here are 4 ways that video messaging can benefit your brand:…

The Sales Handbook: How to Get on the Radar

What do you have to say? In sales, if you don’t have something to say, you might as well not say anything.  No one wants another email piling into their inbox with some generic, flat pitch that prompts an automatic ‘delete’. Getting on someone’s radar takes effort. It…

How to Incorporate Video into Your Customer Communication Strategy

The customer experience is having a moment. According to Salesforce, 67% of customers have a higher standard for good experiences than ever before, and 80% of customers say customer experience is as important as its products and services. But what does that mean for your brand? It means…

6 Tips to Help You Shine on Video

When diving into personalized video messaging, it’s vital to convey a positive, personal, and friendly message with your video as a whole. That means what you are saying visually in your video is just as important as the words you speak.  What we mean by that is that…

4 Ways to Use Personalized Video for Prospecting

It is essential to be face-to-face with prospects and clients, even when you can’t be in the same room. Now, more than ever, you have to get creative to get in front of who you need to. Prospecting isn’t easy. But video makes it easier.  With video, you…

Sales Enablement Tools

Sales Enablement Tools Every company is looking to grab their audience’s attention. Attention and engagement have quickly become the gauge of a successful marketing campaign. However, we rarely consider sales in gauging audience and campaign success. This is mostly because sales doesn’t necessarily draw the eyes that a…

Overcoming Common Video Fears to Increase Engagement

As consumers, we are drawn to video content like never before. We are constantly consuming information across mediums, and video is rising up to meet the competition. Maybe your role has always been the consumer, but what happens when it’s your time to shine and you have to…

4 Ways Video Can Strengthen Customer Support

Customer support is sometimes a thankless, frustrating job. Any sort of tech product is going to have an customer on-boarding process, an ongoing client success relationship and its share of glitches and issues, so you need people at the ready to answer any questions that your customers need….