Archive for Video Marketing

How to Do Video Marketing

How To: Video Marketing It’s no secret that video marketing has seen a huge surge in the past few years. In fact, it has quickly become the most effective and most talked about marketing strategy out there. However, integrating video effectively and competently is key to seeing success….

Using Video Marketing To Increase Business

Using Video Marketing To Increase Business Did you know by 2022, internet video traffic will account for 82% of all consumer Internet traffic? What is online video marketing? Is it really worth the hype? We get the hesitation. It’s new, it’s trendy, and it can be intimidating. But…

Learn How Video Helps Increase Marketing Engagement

Consumers today are visual people. Did you know that video will make up 80% of all internet traffic by 2021? Video is not a new, revolutionary tactic in marketing efforts. However, the ways in which we develop it and use it to our benefit as organizations can be…

How to Use Video Marketing for Lead Generation

How To: Video Marketing for Lead Generation Are you having trouble generating leads for your business? Lead generation can all boil down to one thing: video marketing. You either use it or you don’t, and if you don’t, you are missing a giant lead generation opportunity. It’s no…

Video Marketing is Changing the Game

Did you know that by 2019, 80 percent of internet traffic will be video? (Cisco) With the rise of video traffic, it is becoming harder and harder to gain consumers trust. This is why consumers crave authenticity and personalization more and more each day. Video is the most…

Dress for Success- How to Crush Your Upcoming Video Interview

You did it! You applied for that job you’ve been wanting, and now are preparing for a video interview hoping to land the role. With the increased use of technology in everyday business, companies are shying away more and more from hiring procedures that are high cost and…

4 Benefits of Incorporating Video into Marketing Campaigns

Digital methods rule the field in marketing, allowing companies to reach consumers in innovative ways. In the digital marketing realm, incorporating video into content aids in the user’s experience and captures a significantly higher percentage of consumer business than traditionally viewed text content. Companies searching to expand their…

The Power of Video Marketing: 3 Brands that Hit the Sweet Spot

According to Hubspot, more than 96% of B2B marketers now incorporate video into their marketing campaigns—and with good reason. Video is perhaps the most effective medium for engaging and creating a powerful emotional connection with consumers. By the Numbers: the Power of Video Marketing Although people justify their…